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design-bestseller sells design furniture with best-in-class product advice

Situation

design-bestseller sells an extensive range of design furniture and interior from leading brands. The retailer sells via its own Magento shop and own retail stores in Europe. Customers spend a significant amount of money and hence look for expert advice like in a furniture store.

Challenge

The interior design market is highly competitive with many online retailers. Providing distinguishing services online is essential.

design-bestseller has clear goals:

  • provide competence and best-in-class product advice,
  • sell pro-actively in multi-step online buying journeys,
  • realize up- & cross-selling opportunities.

Guided shopping via online advice on your website.

Bring the in-store experience online. Just like in a physical store, consult one-on-one.

Within the web widget, the customer can enjoy engaging conversations both in chat and via call. Different chat functions enable the exchange of messages, files, videos, pictures, and GIFs. Also, the customer can schedule a call with an expert at their own convenience. An overview of the expert's availabilities allows for seamless scheduling. Shortly before the call both parties can join.

Solution

With AMAZD, design-bestseller’s product experts now provide advice like in a furniture store:

  • discuss and show concepts for rooms & complete homes,
  • create personal baskets & customized offerings and
  • steer customers to purchase.

AMAZD integrates deeply with design-bestseller’s Magento eCommerce system

Guided shopping via online advice on your website.

Bring the in-store experience online. Just like in a physical store, consult one-on-one.

Within the web widget, the customer can enjoy engaging conversations both in chat and via call. Different chat functions enable the exchange of messages, files, videos, pictures, and GIFs. Also, the customer can schedule a call with an expert at their own convenience. An overview of the expert's availabilities allows for seamless scheduling. Shortly before the call both parties can join.

Results

AMAZD’s guided sales suite allows design-bestseller to upgrade its online customer experience.

AMAZD sales functionalities paired with strong sales capabilities lead to:

  • double digit in-store like conversion rates
  • and up- & cross-selling with 42% average order value uplift

Guided shopping via online advice on your website.

Bring the in-store experience online. Just like in a physical store, consult one-on-one.

Within the web widget, the customer can enjoy engaging conversations both in chat and via call. Different chat functions enable the exchange of messages, files, videos, pictures, and GIFs. Also, the customer can schedule a call with an expert at their own convenience. An overview of the expert's availabilities allows for seamless scheduling. Shortly before the call both parties can join.
With the help of AMAZD, we don't just sell furniture, we sell homes.

Head of Marketing @DesignBestseller

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